Telemark came to Dead On Design looking for a series of ads for the 2015 season. We carefully analyzed their brand by considering their history, legacy and intent. We came up with a concept using photos of weathered hands working with tools that evoked their commitment to fine craftsmanship and hard work. We crafted the copy very closely with their team who was very involved throughout the process. We also designed a new responsive website with all original copy and all new vehicle branding wraps. We look forward to continuing to work with them in the future.