When Erica Prado purchased Amagansett’s The Tack Trunk from the previous owners in 2007...

…she inherited their original brand which she thought about updating for many years. When she decided to take her business to the next level with e-commerce, she figured it was also time for a brand refresh, which was perfect timing (always consider the strength of your brand before undertaking a new marketing project) DOD took the reins (horse pun intended) on her entire project, setting up not only her e-commerce site, but also her integrated POS system, all featuring her fresh new brand. We rounded out the package with new signage and print collateral to ensure complete consistency and brand visibility.

The Tack Trunk

Equestrian Ecommerce, Branding & Logo Design

The Tack Trunk

Fashion / Equestrian

Brand Identity, Digital, Media

The Tack Trunk