Want a great website that will grow your business but doesn’t know the type of website to create? This guide is meant for you.
In this article, you will find out some of the types of websites that exist and the roles each of the websites play. This will help you make an informed decision about the type of website that’s suitable for your business.
Types of Websites
After deciding to have a website for your business, it does not mean you must use the website to sell products or services. Although you can, your website can also play other roles that are crucial to your business growth. Some of these roles include:
- Build a base of loyal followers.
- Boost your reputation as an authority in your niche.
- Educate your audience about your business.
- Promote your service.
Here are some types of websites that you can use for your business:
Information websites are used to share paid and free information. You can use this type of website if you are in a niche industry. An example is a website that shares information on investment opportunities. Your website can be the go-to resource where users can find information on a series of markets like treasury bills, stocks, foreign exchange, real estate, and commodities.
Information websites are effective in building brands and enhancing your image as an expert in your niche. You can also set up a Facebook page where you can share links that direct people back to your website.
Small Business Website
You need to implement content marketing with this type of website so that you can maximize conversions. An active blog will also help you drive targeted traffic to this type of website.
Also, you need to use a user-friendly content management system (CMS) that will offer the tools you need to customize the design of the website.
File-sharing websites allow people to share movies, music, photos, and other types of files. Some file-sharing websites offer free memberships which members can upgrade for an affordable fee so that they can enjoy advanced features.
These types of websites require a powerful internal search engine to cater to a huge number of files that may want to encroach on the capacity of the website.
Just like the small business website, the primary aim of an e-commerce website is to convert visitors and make them buy. The difference between them is that an e-commerce business is meant for businesses that are selling different products.
If your business sells hundreds or thousands of different products, you need to pay more attention to functionality than aesthetics when designing your website.
Which Type of Website is Best for You?
We have considered just 4 of the numerous types of websites that you can use for your business. The type of website that you choose should meet the needs of your audience, boost your business presence, and portray your products or services. A great website helps your business achieve its primary goal, which is to generate sales.
To make your website effective, you need to consider what your business needs and then decide the type of website that will help you achieve those needs. For instance, most small businesses need WordPress websites, while e-commerce stores need Shopify.
If you are planning to have a website, get in touch with us at Dead On Design. We have created different types of websites and thus, understand how to meet your needs. Call us today or send us an email to learn how we can add instant credibility to your business with our website design service.
Dead On Design
205 Windmill Lane, Suite 3 Southampton, NY